Website design directions
Three takes on the SWM Collectibles homepage — all "premium-playful," all hybrid (brand + shop). Same content, three very different looks. Open each, then tell me which direction to run with.
Mockups only — placeholder products & prices, sample photos as colored tiles. This is about the look & feel, not the copy or inventory.
⚓ Dark
Direction 1
The Captain's Hold
Dark, premium, treasure-map. Gold on ink, parchment cards, elegant serif. Feels rich and collector-serious.
Open →☀️ Light
Direction 2
Fair Winds
Light, clean, friendly — closest to the Cat's Collectibles reference, warmed up. Rounded type, airy shop grid, approachable.
Open →🏴☠️ Bold
Direction 3
Sunrise Haul
Bold, energetic, personality-forward. Sunburst hero, chunky type, sticker-style cards. Most "fun brand," still structured.
Open →SWM Collectibles — internal design review · not public